We are delighted to invite you to this year’s KPMG Meijburg & Co Transfer Pricing seminar, which will take place on October 30, 2025, at our Amstelveen office.
As always, our goal is to update you on the latest Transfer Pricing developments and to share our insights into several relevant topics.
This year's seminar focusses on transfer pricing and supply chain disruptions and restructurings. The seminar will start with a plenary session where you will hear from Becky McLaren, Group Business Performance Controller, The Magnum Ice Cream Company, and Anna Elphick, Head of Tax, Treasury, and Insurance, Unilever Ice Cream about their recent journey separating the ice-cream division from Unilever.
This will be followed by a panel with a number of clients that have undertaken recent reorganizations. They will discuss their challenges and learnings with our KPMG Meijburg Transfer Pricing specialists.
Subsequently, there will be workshops on various subjects: business transformations, intangibles and business valuations for TP purposes, Generative AI in Tax, and a follow up of our series "Introduction to Transfer Pricing".
Program
13:30 Registration and light refreshments
14:00 Plenary session
15:00 Panel with Q&A
15:45 Break
16:00 Break-out sessions 1
16:45 Break-out sessions 2
17:30 Drinks, bites, and networking
Panelists
- Becky Mclaren, Group Business Performance Controller, The Magnum Ice Cream Company
- Anna Elphick, Global Head of Tax, Treasury, and Insurance, Unilever Ice Cream
- Olga Shambaleva, Head of Tax at LIPTON Teas and Infusions
- Khrystyna Grygorashyk, Global Transfer Pricing Manager at Ferrovial
- Jeroen Dijkman, Transfer Pricing Partner, Meijburg & Co
Moderated by Agata Uceda
Break-out session A: Transfer pricing aspects of business transformations following recent developments.
How developments such as Tariffs, AI, divestments and ERP changes may impact your business model and transfer pricing. By Jeroen Kuppens and Diderick de Roy van Zuidewijn
Break-out session B: The use of valuation methods in transfer pricing: practical and tax controversy Insights.
The session introduce the use of valuation techniques in transfer pricing, with a focus on practical considerations when applying the guidance available under the OECD transfer pricing guidelines and the Dutch Transfer Pricing Decree. We will also share recent learnings from our tax audit experiences on valuation topics and best practices for documenting and defending transfer pricing valuations to mitigate controversy risk. By Valentin Krustev, Eduard Sporken, and Flor Snel.
Break-out session C: Generative AI in Tax: streamlining operations.
In this workshop we will explore how Generative AI is changing tax departments by streamlining processes, enhancing decision-making, and providing innovative solutions to review supply chain disruptions and reorganizations. Discover how GenAI can support your journey. By Maurits Stuyt, and Marta Varatojo
Break-out session D: Introduction: Intra-group services & distributor profiles in transfer pricing.
This workshop is a follow up of our series, "Introduction to Transfer Pricing". The workshop will introduce basic transfer pricing concepts for tax, finance and accounting professionals who may occasionally run into transfer pricing issues but are not full-time transfer pricing specialists. The workshop will explain the main transfer pricing attention points for intercompany services and the main transfer pricing issues for setting up an intercompany distributor or sales support company. By Michiel Segaar and Stefan Ubachs
